The Online Advertising Taskforce: what’s the plan?

At the end of last year, the Government-led Online Advertising Taskforce released an action plan laying out how it would address two key harms: illegal advertising (such as scam ads) and the inappropriate exposure of children to adverts for products and services that are illegal to sell to them.

It’s now down to the industry - led by taskforce members the AA, IAB, IPA and ISBA - to deliver. In this essential webinar, hosted by the trade bodies in partnership, you’ll hear directly from Mark Lund OBE, Co-Chair of the Online Advertising Taskforce and Chair of Asbof, and other Taskforce members about what to expect from the Online Advertising Action Plan and how it will impact online advertising. To sign up for this webinar, please click on the 'Register interest' button to email Ellie Hall at the Advertising Association.  

Not up to speed on the OAT? Catch up with our FAQs and read more from Christie Dennehy-Neil, IAB UK’s Head of Policy & Regulatory Affairs, via Campaign.