IAB UK Member Vault

Insight, opinion and events from IAB UK members

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Woman with Headphones
AdsWizz
blog

Navigating the programmatic audio ecosystem

IAB member at retail media upfronts
Tesco Media & Insight Platform
blog

What is the role of retail media?

IAB member
Tesco Media & Insight Platform
blog

Why retail media is about more than just the sale

woman smiling with two shopping bags
The Trade Desk
Research Study & Guide

How DSPs unlock the power of retail data

Copilot generated: image of a football team listening to their coach. They should be wearing the same colours as Fulham FC, but they should be in a meeting room and their goal should be creating a digital advertising campaign
Microsoft Advertising
blog

Tackling the 'missing middle'

An image of people pushing shopping trolleys
Advertima Vision AG
blog

Why addressable audiences, not locations, should define in-store retail media potential

Laptop showing search results for a user searching on Google
Merkle Media
blog

How to use Performance Max insights to support cross-channel search strategies

Copilot generated: Someone falling out with their artificial intelligence copilot
Microsoft Advertising
blog

The night I fell out with my Copilot

Woman listening to headphones
Audioboom
blog

Why brands should embrace podcast advertising's power of trust & attention

Woman speaking into a microphone
Veritonic
blog

The role & benefits of streaming audio

Woman listening to headphones
Veritonic
blog

A 101 Explainer: What audio measurement options are in market?

Julie Selman talking head for Magnites's eMpower 2024 prediction serieS
Magnite
video

Sustainability: Progress, partnerships & transparency in 2024